What does a Fintech pioneer brand have to do with music festivals? A lot of things actually. Festival goers have a lot to do in a short amount of time between their favorite bands, and that's where PayPal steps in. With their seamless purchases platform, festival goers were able to use the PayPal app to get purchases done quickly and back to the action.
We designed an activation authentic to the PayPal brand that enhanced the festival experience in helpful ways, including onsite locker rentals, a convenience store that benefited charity, a giant pin-pad game in which every customer was a winner, and integration of PayPal POS and mobile sale technology into festival vending.